Hoka· Retailhoka.com

Retail

Hoka

Bold performance energy. Deep cobalt-and-white canvas with a vivid orange accent, oversized athletic typography, and aggressive full-bleed hero photography — a maximalist running brand that makes minimal UI choices.

Color Palette19 tokens

background#ffffff

surface#f5f5f5

ink#1a1a1a

ink-secondary#555555

primary#0066cc

on-primary#ffffff

primary-hover#004fa3

primary-container#e6f0fa

accent#f26522

on-accent#ffffff

border#dddddd

border-strong#999999

nav-background#ffffff

nav-dark#1a1a1a

error#cc0000

success#1a7a3e

focus-ring#0066cc

shadow-soft#1a1a1a

sale#cc0000

Buttons

TypographyGoogle Font

Barlow Condensedbrand uses Hoka

display-hero

The quick brown fox

80px · 700 · -1px

display

The quick brown fox

48px · 700 · -0.5px

heading-section

The quick brown fox

28px · 700 · 0px

heading-sub

The quick brown fox

20px · 700 · 0px

body-large

The quick brown fox

18px · 400 · 0px

IconsLucide

Set: Lucide · brand-matched

Formfocus ring

you@company.com

Password

••••••••

Card · Shapes

Hoka

Bold performance energy. Deep cobalt-and-white canvas with a vivid orange accent, oversized athletic typography, and agg…

Retail

none

pill

Elevation

RING

CARD

ELEVATED

Controls

Off

✓Checked

Unchecked

Selected

Option

Alerts

Heads up — a new version of the design system is available.

Saved. Your changes are live across all surfaces.

Some tokens are missing a contrast-safe pairing.

Couldn’t reach the server. Retry in a moment.

Badges

SolidSoftOutlineNewv2.0

FAQ

Hoka

Bold performance energy. Deep cobalt-and-white canvas with a vivid orange accent, oversized athletic typography, and aggressive full-bleed hero photography — a maximalist…

How does it integrate with my stack?

Is there a free tier?

Tabs

OverviewActivitySettings

DayWeekMonth

Stats

48.2k

Active users

+12.4%

$12.8k

MRR

+3.1%

99.9%

Uptime

−0.02%

Table

Member	Plan	Status
AQAvery Quinn	Pro	Active
JLJordan Lee	Team	Pending
SRSam Rivera	Free	Active

Avatars

AQJLSR+5

Avery Quinn

Online · Owner

Slider · Progress

Volume62%

Storage used78%

Tooltip · Popover

Brand-styled tooltipHover target

Navigation bar

Banner

Pricing

Pro

$24 /mo

Unlimited projects
Priority support
Custom domains

Stepper

CartDetails3Payment4Review

Breadcrumb

HomeRetailHoka

Toast

Changes savedUndo

You have 3 new updates

Activity

Avery created a new project

2h ago

Jordan left a comment

5h ago

Sam shipped v2.0

1d ago

Notifications

AQAvery Quinn invited you to Hoka.

2 minutes ago

JLJordan Lee approved your design tokens.

1 hour ago

SRSam Rivera mentioned you in a thread.

Yesterday

Code

theme.ts

// Hoka tokens
export const theme = {
  primary: "#0066cc",
  radius: "8px",
}

Calendar

March 2026

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Pagination

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Brand moment

Hoka lands on a performance paradox: a brand famous for maximum-cushion shoes that has chosen a near-minimal UI philosophy. The canvas is white () — clean, bright, athletic — with…

Hoka · Retail

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