Apple· Retailapple.com

Consumer tech · reductive cinematic

Unbelievably thin. Incredibly powerful.

A stunningly thin aerospace-grade titanium design. A more efficient, more capable A19 Pro chip. And all-day battery life powered by Apple silicon.

Color Palette25 tokens

background#f5f5f7

background-dark#000000

surface#ffffff

surface-button-light#fafafc

surface-button-active#ededf2

dark-surface-1#272729

dark-surface-2#262628

dark-surface-3#28282a

dark-surface-4#2a2a2d

dark-surface-5#242426

ink#1d1d1f

ink-inverted#ffffff

on-background#1d1d1f

on-surface#1d1d1f

on-primary#ffffff

text-secondary#333333

text-tertiary#858586

text-on-dark-hover#5c5c5c

primary#0071e3

link-light#0066cc

link-dark#2997ff

border-soft#f5f5f5

overlay-media#d2d2d7

shadow-card#c7c7c7

nav-glass#000000

Buttons

TypographyGoogle Font

Albert Sansbrand uses SF Pro Display

display-hero

Say hello to iPhone Air.

56px · 600 · -0.28px

heading-section

Built for Apple Intelligence.

40px · 600 · 0px

tile-heading

A stunningly thin aerospace-grade titanium design. A more efficient, more capable A19 Pro chip. And all-day battery life powered by Apple silicon.

28px · 400 · 0.196px

card-title

STARTING AT $999 · AVAILABLE IN 5 COLORS

21px · 700 · 0.231px

heading-sub

A stunningly thin aerospace-grade titanium design. A more efficient, more capable A19 Pro chip. And all-day battery life powered by Apple silicon.

21px · 400 · 0.231px

IconsMaterial-symbols

Set: Material-symbols · brand-matched

Formfocus ring

you@company.com

Password

••••••••

Card · Shapes

Built for Apple Intelligence.

A stunningly thin aerospace-grade titanium design. A more efficient, more capable A19 Pro chip. And all-day battery life…

Retail

none

Elevation

RING

CARD

ELEVATED

Controls

Off

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Option

Alerts

Heads up — a new version of the design system is available.

Saved. Your changes are live across all surfaces.

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Badges

SolidSoftOutlineNewv2.0

FAQ

Built for Apple Intelligence.

A stunningly thin aerospace-grade titanium design. A more efficient, more capable A19 Pro chip. And all-day battery life powered by Apple silicon.

How does it integrate with my stack?

Is there a free tier?

Tabs

OverviewActivitySettings

DayWeekMonth

Stats

48.2k

Active users

+12.4%

$12.8k

MRR

+3.1%

99.9%

Uptime

−0.02%

Table

Member	Plan	Status
AQAvery Quinn	Pro	Active
JLJordan Lee	Team	Pending
SRSam Rivera	Free	Active

Avatars

AQJLSR+5

Avery Quinn

Online · Owner

Slider · Progress

Volume62%

Storage used78%

Tooltip · Popover

Brand-styled tooltipHover target

Navigation bar

Banner

Pricing

Pro

$24 /mo

Unlimited projects
Priority support
Custom domains

Stepper

CartDetails3Payment4Review

Breadcrumb

HomeRetailApple

Toast

Changes savedUndo

You have 3 new updates

Activity

Avery created a new project

2h ago

Jordan left a comment

5h ago

Sam shipped v2.0

1d ago

Notifications

AQAvery Quinn invited you to Apple.

2 minutes ago

JLJordan Lee approved your design tokens.

1 hour ago

SRSam Rivera mentioned you in a thread.

Yesterday

Code

theme.ts

// Apple tokens
export const theme = {
  primary: "#0071e3",
  radius: "11px",
}

Calendar

March 2026

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Pagination

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Brand moment

The M4 chip is the most significant performance leap since Apple silicon began. Period.

Apple · Retail

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