Muji· Retailmuji.com

無印良品 — no brand, quality goods Plain things, well made. Helvetica Neue at 16px, line-height 1.6. Charcoal stamp-ink on cream paper. Zero shadows. The catalogue rendered in pixels. View the catalogue Find a store Color Palette

Plain things, well made.

Muji believes in good design that does not announce itself. The kettle should boil water. The notebook should hold the pencil's mark. The clothing should be quiet against the body.

Color Palette13 tokens

background#ffffff

surface#f4eede

surface-elevated#f5f5f5

ink#111111

ink-muted#76767b

primary#7f0019

on-primary#ffffff

border#3c3c43

focus-ring#7f0019

success#22c55e

warning#f59e0b

error#ef4444

shadow-soft#d9d9d9

Buttons

TypographyGoogle Font

Archivobrand uses Helvetica Neue

display-hero

Plain things, well made.

32px · 700 · -1px

display

N E W A R R I V A L S

48px · 700 · -0.5px

heading-section

Muji believes in good design that does not announce itself. The kettle should boil water. The notebook should hold the pencil's mark. The clothing should be quiet against the body.

42px · 500 · -0.25px

heading-sub

100% organic cotton. Made in Japan.

29px · 500 · 0px

body-large

Muji believes in good design that does not announce itself. The kettle should boil water. The notebook should hold the pencil's mark. The clothing should be quiet against the body.

18px · 400 · 0px

IconsSolar

Set: Solar · brand-matched

Formfocus ring

you@company.com

Password

••••••••

Card · Shapes

N E W A R R I V A L S

Muji believes in good design that does not announce itself. The kettle should boil water. The notebook should hold the p…

Retail

none

Elevation

RING

CARD

ELEVATED

Controls

Off

✓Checked

Unchecked

Selected

Option

Alerts

Heads up — a new version of the design system is available.

Saved. Your changes are live across all surfaces.

Some tokens are missing a contrast-safe pairing.

Couldn’t reach the server. Retry in a moment.

Badges

SolidSoftOutlineNewv2.0

FAQ

N E W A R R I V A L S

Muji believes in good design that does not announce itself. The kettle should boil water. The notebook should hold the pencil's mark. The clothing should be quiet against…

How does it integrate with my stack?

Is there a free tier?

Tabs

OverviewActivitySettings

DayWeekMonth

Stats

48.2k

Active users

+12.4%

$12.8k

MRR

+3.1%

99.9%

Uptime

−0.02%

Table

Member	Plan	Status
AQAvery Quinn	Pro	Active
JLJordan Lee	Team	Pending
SRSam Rivera	Free	Active

Avatars

AQJLSR+5

Avery Quinn

Online · Owner

Slider · Progress

Volume62%

Storage used78%

Tooltip · Popover

Brand-styled tooltipHover target

Navigation bar

Banner

Pricing

Pro

$24 /mo

Unlimited projects
Priority support
Custom domains

Stepper

CartDetails3Payment4Review

Breadcrumb

HomeRetailMuji

Toast

Changes savedUndo

You have 3 new updates

Activity

Avery created a new project

2h ago

Jordan left a comment

5h ago

Sam shipped v2.0

1d ago

Notifications

AQAvery Quinn invited you to Muji.

2 minutes ago

JLJordan Lee approved your design tokens.

1 hour ago

SRSam Rivera mentioned you in a thread.

Yesterday

Code

theme.ts

// Muji tokens
export const theme = {
  primary: "#7f0019",
  radius: "8px",
}

Calendar

March 2026

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Pagination

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Brand moment

Muji is enough. Quality goods at a fair price, plainly packaged. The brand is the absence of a brand.

Muji · Retail