Plaid· Financeplaid.com

Finance

Plaid

A near-white fintech canvas where Plaid Sans governs every surface with precision weight control, a signature holographic gradient CTA sits against deep-navy product cards, and fine shadow layers communicate hierarchy without ever reaching for saturated brand color.

Color Palette28 tokens

background#ffffff

surface#faf7ff

surface-tint#f0f2fd

surface-card#02294b

surface-light#e5fcff

ink#111112

ink-body#232424

ink-secondary#6b7785

ink-muted#747677

on-dark#f1faff

on-primary#111112

primary#088181

primary-deep#05565c

primary-darkest#012e37

primary-mid#034049

cta-gradient-start#e5effb

cta-gradient-mid#cbfcb3

cta-gradient-end#f9dbff

success#23d09c

success-bg#d0fce4

error#d83d57

error-bg#ffd7dc

warning#e6ba23

border#eaeff0

border-mid#dde3e9

border-dark#c7d4df

shadow-soft#111111

shadow-mid#3f3f3f

Buttons

TypographyGoogle Font

Interbrand uses Plaid Sans

display-hero

The quick brown fox

72px · 400 · -1px

display

The quick brown fox

56px · 400 · -0.5px

heading-section

The quick brown fox

36px · 500 · -0.18px

heading-sub

The quick brown fox

24px · 500 · 0px

body-large

The quick brown fox

20px · 400 · 0px

IconsLucide

Set: Lucide · brand-matched

Formfocus ring

you@company.com

Password

••••••••

Card · Shapes

Plaid

A near-white fintech canvas where Plaid Sans governs every surface with precision weight control, a signature holographi…

Finance

none

Elevation

RING

CARD

ELEVATED

Controls

Off

✓Checked

Unchecked

Selected

Option

Alerts

Heads up — a new version of the design system is available.

Saved. Your changes are live across all surfaces.

Some tokens are missing a contrast-safe pairing.

Couldn’t reach the server. Retry in a moment.

Badges

SolidSoftOutlineNewv2.0

FAQ

Plaid

A near-white fintech canvas where Plaid Sans governs every surface with precision weight control, a signature holographic gradient CTA sits against deep-navy product card…

How does it integrate with my stack?

Is there a free tier?

Tabs

OverviewActivitySettings

DayWeekMonth

Stats

48.2k

Active users

+12.4%

$12.8k

MRR

+3.1%

99.9%

Uptime

−0.02%

Table

Member	Plan	Status
AQAvery Quinn	Pro	Active
JLJordan Lee	Team	Pending
SRSam Rivera	Free	Active

Avatars

AQJLSR+5

Avery Quinn

Online · Owner

Slider · Progress

Volume62%

Storage used78%

Tooltip · Popover

Brand-styled tooltipHover target

Navigation bar

Banner

Pricing

Pro

$24 /mo

Unlimited projects
Priority support
Custom domains

Stepper

CartDetails3Payment4Review

Breadcrumb

HomeFinancePlaid

Toast

Changes savedUndo

You have 3 new updates

Activity

Avery created a new project

2h ago

Jordan left a comment

5h ago

Sam shipped v2.0

1d ago

Notifications

AQAvery Quinn invited you to Plaid.

2 minutes ago

JLJordan Lee approved your design tokens.

1 hour ago

SRSam Rivera mentioned you in a thread.

Yesterday

Code

theme.ts

// Plaid tokens
export const theme = {
  primary: "#088181",
  radius: "8px",
}

Calendar

March 2026

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Pagination

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Brand moment

Plaid operates in the unusual position of being both infrastructure and identity — the invisible connective tissue of fintech, yet a brand that must project trustworthiness and tec…

Plaid · Finance

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