Whoop· Retailwhoop.com

Retail

Whoop

High-performance athletic system built on a near-black canvas with electric indigo CTAs — Proxima Nova at muscular display weights communicates data-driven confidence for serious athletes.

Color Palette21 tokens

background#000000

background-alt#0a0a0a

surface#111111

surface-light#e5e7eb

surface-white#ffffff

ink#ffffff

ink-light#333333

on-dark#ffffff

on-dark-muted#808080

on-surface-light#000000

primary#4a53ff

on-primary#ffffff

primary-hover#5964ff

link-hover#3860be

recovery-green#32ae88

strain-blue#479ac2

warning#f59e0b

error#ef4444

border#e5e5e5

border-dark#333333

shadow-soft#c7c7c7

Buttons

TypographyGoogle Font

Montserratbrand uses proxima-nova

display-hero

The quick brown fox

120px · 400 · -3.6px

display

The quick brown fox

100px · 400 · -3px

heading-section

The quick brown fox

50px · 600 · -2px

heading

The quick brown fox

35px · 600 · -1.4px

heading-sub

The quick brown fox

32px · 600 · -1.2px

IconsLucide

Set: Lucide · brand-matched

Formfocus ring

you@company.com

Password

••••••••

Card · Shapes

Whoop

High-performance athletic system built on a near-black canvas with electric indigo CTAs — Proxima Nova at muscular displ…

Retail

none

Elevation

RING

CARD

ELEVATED

Controls

Off

✓Checked

Unchecked

Selected

Option

Alerts

Heads up — a new version of the design system is available.

Saved. Your changes are live across all surfaces.

Some tokens are missing a contrast-safe pairing.

Couldn’t reach the server. Retry in a moment.

Badges

SolidSoftOutlineNewv2.0

FAQ

Whoop

High-performance athletic system built on a near-black canvas with electric indigo CTAs — Proxima Nova at muscular display weights communicates data-driven confidence for…

How does it integrate with my stack?

Is there a free tier?

Tabs

OverviewActivitySettings

DayWeekMonth

Stats

48.2k

Active users

+12.4%

$12.8k

MRR

+3.1%

99.9%

Uptime

−0.02%

Table

Member	Plan	Status
AQAvery Quinn	Pro	Active
JLJordan Lee	Team	Pending
SRSam Rivera	Free	Active

Avatars

AQJLSR+5

Avery Quinn

Online · Owner

Slider · Progress

Volume62%

Storage used78%

Tooltip · Popover

Brand-styled tooltipHover target

Navigation bar

Banner

Pricing

Pro

$24 /mo

Unlimited projects
Priority support
Custom domains

Stepper

CartDetails3Payment4Review

Breadcrumb

HomeRetailWhoop

Toast

Changes savedUndo

You have 3 new updates

Activity

Avery created a new project

2h ago

Jordan left a comment

5h ago

Sam shipped v2.0

1d ago

Notifications

AQAvery Quinn invited you to Whoop.

2 minutes ago

JLJordan Lee approved your design tokens.

1 hour ago

SRSam Rivera mentioned you in a thread.

Yesterday

Code

theme.ts

// Whoop tokens
export const theme = {
  primary: "#4a53ff",
  radius: "16px",
}

Calendar

March 2026

SMTWTFS28291234567891011121314151617181920212223242526272829303112

No resultsTry adjusting your filters or search for something else.

Pagination

‹123…12›

Brand moment

WHOOP is built for athletes who treat performance data as a competitive edge. The design system reflects this with unflinching confidence: a near-black canvas () dominates the expe…

Whoop · Retail